About Lisa Copeland

Whether you’ve decided to settle, sell, or invest in Central Texas real estate, you deserve a level of service that only an expert can provide. My name is Lisa Copeland and I have “Reinvented The Art of Real Estate”. A licensed agent and experienced mortgage industry professional with more than 25 years of experience, myself and my team will help you navigate the complex Central Texas market and accomplish your goals. As our client, you will benefit from all of the attention and guidance you’d hope for during such a personal endeavor along with our innovative and proven business model. Our keen intuition on what motivates people to buy/ sell, combined with strong negotiation strategies continues to produce happy clients, repeat business, and plenty of referrals. We are always grateful for new opportunities to meet friends, family, and neighbors of past clients—and the chance to turn their real estate dreams to reality, as well.

Before transitioning to real estate fulltime, Lisa founded Austin Mortgage Associates in 2000. As CEO of the company, she personally originated and funded over $150 million dollars in residential mortgages comprised of Conventional, FHA, VA, and construction loans. Lisa is a seasoned real estate investor, land developer, and has built custom spec homes. Over the course of two and a half decades in the industry, she has brought all types of transactions to closing—everything from simple residential home sales to highly challenging business investments. And today, she and her team continue to take great pride in their ability to facilitate win-win deals and delight our customers.

In addition to her mortgage and real estate industry experience, Lisa excelled in the automotive industry for many years as managing partner and general manager of the #1 FIAT/Alfa Romeo dealership in the U.S. Lisa and her team even broke a world sales record in 2012. This work along with her continued interest in the art of negotiation and deal-making inspired her to publish two books, Crushing Mediocrity (co-authored with Rene Banglesdorf) and Car Buying, Her Way. Lisa has been a contributor to Fox Business national, CCTV, and MSNBC, and many others. Her story has been featured in the NY Times, Wall Street Journal, Marie Claire as well as other media. When she is not attending to the needs of her clients, Lisa speaks at events and tradeshows all over the world on topics related to strategy and sales and negotiation tactics.

In her personal life, she gives back in any way she can to the Central Texas community where she raised two children and ran two successful businesses. She served as Chairwomen for the American Heart Association Central TX Go Red in 2016 and on the Williamson County Executive Board YMCA.

She has earned many awards but is extremely proud to have earned recognition as a Girl Scout Central Texas Woman of Distinction, Austin Business Journal Profiles in Power Recipient, and Northwood University Outstanding Business Leader.

The Lisa Copeland Team is different by design. Our work is much more than real estate. Our work is your life, your dreams, and building your legacy. We will be the catalyst for change in real estate by revolutionizing the way the industry does business and serves others. That is how we will Reinvent The Art Of Real Estate!